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STRUCTURE + SHINE

AGENT 1 / AGENT 2 / OPTIMIZER / PROTECTION

ACHIEVE THE DESIRED RESULTS - IN THE SMOOTHEST WAY POSSIBLE

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GOLDWELL SERVICE CYCLE

When working with Structure + Shine perform every service
according to the Goldwell Service Cycle. Give your clients an
ultimate salon experience with an individual consultation and high-
performing professional products developed to best support your
straightening service.

BENEFITS

• Perfect reliability for superb straightening results

• Extra gentleness with excellent conditioning benefits

• Very appealing consistency and improved fragrance for a pleasant service experience

• Different strength levels customized to individual hair structures

• Faster processing time for improved efficiency

ADVANCED REDEFINITION SYSTEM

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A sophisticated formula of straightening and care ingredients which harmonize the inner structure of the hair.

• The Rebond Control Complex ensures that the formula consistently penetrates the hair fiber, for an even texturizing result.

• The integrated Amino-Oleo-Lipid-Complex infuses amino acids, KuKui Nut Oil and deep caring IntraLipid for beautifully conditioned, shiny hair.

STRUCTURE + SHINE STRAIGHTENING SERVICE

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• Shampoo with Dualsenses Deep Cleansing Shampoo, then towel dry.

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• Apply Structure + Shine Optimizer and comb through to detangle the hair.

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• Apply if required Structure + Shine Protection to sensible and porous areas using brush and bowl.

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• Divide the hair into 6 sections.

• Starting at the nape apply Structure + Shine Agent 1 in fine sections
(0.5 cm) leaving 1cm from the scalp untreated.

• Process according to the usage instructions.

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HAIR TEXTURE:
Resistant

AGENT 1:
0 – Strong

PROCESSING TIME:
18 – 25 min

MAX. FLAT IRON TEMPERATURE:
180 °C / 390 °F

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HAIR TEXTURE:
Normal

AGENT 1:
1 – Regular

PROCESSING TIME:
12 – 18 min

MAX. FLAT IRON TEMPERATURE:
180 °C / 390 °F

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HAIR TEXTURE:
Porous

AGENT 1:
2 – Medium

PROCESSING TIME:
12 – 15 min

MAX. FLAT IRON TEMPERATURE:
160 °C / 320 °F

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HAIR TEXTURE:
Damaged

AGENT 1:
3 – Soft

PROCESSING TIME:
8 – 12 min

MAX. FLAT IRON TEMPERATURE:
160 °C / 320 °F

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AGENT 1 / AGENT 2

Hair Length: Short
Recommended Amount: 80 g

Hair Length: Middle
Recommended Amount: 100 g

Hair Length: Long
Recommended Amount: 120 g

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• To ensure the hair is sufficiently relaxed perform a knot test on 2–3 very thin hair strands on different areas of the head. Use one of the knot tests.

• When satisfied with the relaxation rinse the hair thoroughly (for 3–5 minutes), then towel dry the hair.

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Knot test 1:
Form a knot, then tighten it by pulling to create a small loop (1 cm in diameter), release the tension.

• Knot-loop remains closed =
hair is relaxed, proceed with the service


• Knot widens or opens =
extend the processing time, then repeat the test


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Knot test 2:
Wrap a hair strand around the tip of the tail comb and hold for 5 seconds, then release.

• The spiral form remains =
hair is relaxed, proceed with the service


• The spiral form opens =
extend the processing time, then repeat the test


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• Apply Structure + Shine Optimizer prior to blow drying for detangling and heat protection, then comb gently.

• Blow dry the hair (100% dry) using the paddle brush.

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• Divide the hair into 6 sections. Adjust the temperature on the Goldwell Flat Iron to the hair structure. Starting at the nape straighten the hair in fine sections (0.5 cm) from roots to tips (3–4 strokes). Pay special attention to regrowth by straightening it more intensively.

• Re-apply Structure + Shine Optimizer before using a Goldwell Flat Iron to help the iron slide easily and to provide the necessary heat protection.

• Make sure to direct the hair in 90° angle when straightening. Achieve a more natural-looking result by using fine zick-zack-sections on the crown. See the temperature recommendation for the flat iron.

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Option 1: Structure + Shine Agent 2

• Divide the hair into 6 sections. Starting at the nape apply the Structure + Shine Agent 2 section-by-section from roots to tips to stabilize the straightening result.

• Process for 5–15 minutes without heat, then rinse thoroughly (3–5 minutes).

• Treat with appropriate Dualsenses or Kerasilk products. Use StyleSign products to give the straight look a perfect finish.

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Option 2: Color Rebonding with Colorance

• The Colorance core segment mixed with the Colorance Lotion can be used instead of the Structure + Shine Agent 2 when a color refreshing is required.

• Process for 15 minutes without heat, then rinse thoroughly (3–5 minutes).

• Treat with appropriate Dualsenses or Kerasilk products. Use StyleSign products to give the straight look a perfect finish.

SPECIAL TIPS

Advice your client to take a special care of the style at home und to avoid pinning, tying or washing the hair for the following 3 days after the service.

Advice against any chemical treatments during the first 7 days after the service.

Structure + Shine is not recommended for usage on African-American hair.

CREATE BEAUTIFUL STRAIGHT HAIR WITH STRUCTURE + SHINE

Become a true texture expert and give your client the perfect straight hair she will love.

YOUR CLIENT’S WISH
• Long-lasting straight and smooth hair, full of dazzling shine and brilliance
• Fantastic anti-frizz effect and beautiful straight hair

YOUR RECOMMENDATION
Structure + Shine Straightening Service offers you an ideal tool to give your client the perfect straight hair she‘s always dreamed of.

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