TOPCHIC

TRUE COLOR EXCELLENCE

Topchic has stood the test of time with over 50 years of heritage in color performance and artistry.
Developed by color experts for color experts like you, it delivers on every level and elevates your craft.

Woman with red hair glancing at the camera on light grey background with the Topchic 50 years logo in the right top corner.


Creating excellence together for over 50 years

1974 saw the birth of an icon and a legacy of true color excellence built on commitment to give stylists an easy-to-use, reliable, and high-performance color assortment.

From innovations such as the Depot Can System and @Elumenated Technology to new services, new shades and ammonia-free alternatives, Topchic has always provided the market with new ways to create stunningly unique colors with brilliant shine while protecting hair health.

It continues on this path today while also prioritizing safeguarding the environment.

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FORDELE

PERFEkT RESULTAT

Topchic offers a comprehensive portfolio of permanent hair colors that strives for excellence in every aspect. And with over 120 shades the possibilities for unique color results are endless.

GREY COVERAGE
Topchic has best-in-class performance, with up to 100% opaque grey coverage, and is reliable in all dimensions.

HAIR CONDITION
The perfect balance of high-end color performance, hair integrity, and ammonia level.

COLOR-BALANCING
Perfectly matched shade portfolio with Colorance for the perfect color-balancing performance.

TECHNOLOGY
Leading edge technologies with 60+ patents1 to ensure best-in-class performance.

1 since launch in 1974, lieftime of most patents has expired

Depot Can System and bottles in front of a white background.

UNIK PÅFØRING

DÅSE-SYSTEMET, GOLDWELLS FAVORITSYSTEM – GRUNDLAGT I 1978.

Det er en kendsgerning: 8 af 10* stylister ville ikke skifte dåse-systemet ud. Nem at håndtere. Præcis. Mere økonomisk. *Kvantitativ undersøgelse af 200 frisører i USA og Tyskland 2012.

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FARVESKÅL

Farveskålen til dåse-systemet er nem at håndtere og rengøre.

Packshot of 4 black and white bottles of System Developer Lotion on white background.

CREMET DEVELOPER LOTION

Blød og cremet konsistens, der gør det nemt at fordele farven i håret. Flaskefacon, der gør indholdet nemt at håndtere og trykke ud, og som er fuldstændig kompatibelt med dåse-systemet.

PERFEKT TILPASSET INDIVIDUELLE BEHOV
TOPCHICs segmentering er nem og tydelig som altid – giver bemærkelsesværdig skønhed til individuelle kunders behov.

SORTIMENT

ONE SHADE HAS MUCH MORE POSSIBILITIES THAN ONE SINGLE LOOK

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@ELUMENATED TECHNOLOGY

An industry first that combines oxidative and direct dyes in a ready to use formula. The @Elumenated Technology surrounds the hair with multi-layered shine, and with just one application you can create customizable and brilliant color results.
 

topchic the naturals

DE NATURLIGE

100% gråhårsdækning med komplet variation

 

topchic the blondes

DE BLONDE

Luksuriøse, varme og klare, kølige blonde nuancer

 

topchic the browns

DE BRUNE

Varme brune toner og elegante, kølige brune nuancer

 

topchic the reds

DE RØDLIGE

Varme røde toner og kølige, røde nuancer

 

topchic the special lift

THE SPECIAL LIFT 2+1 EXTRA LIFT SERIE NYLANCERING

• Topchic HiBlondes Control
• Topchic NeutraLights
 

top chic eluminated

@ELUMENATED SHADES

Udvid dine muligheder for rødlige looks - udvid @Elumenated Technology
til et helt spektrum af rødlige, brune og blonde nuancer.

 

TEkNOLOGi

Performance 1

LEADING-EDGE TECHNOLOGIES

Dyes within the formula provide natural-looking, even color results with up to 100% grey coverage.

Performance 2

LEADING-EDGE TECHNOLOGIES

With IntraLipid and BondPro+ Technology for maximum hair protection during the coloring process or color service.

DISCOVER ELUMENATION

4 packshots in front next to the elumenation logo on a dark background.

YOUR 3 WAYS TO ELUMENATION

Get as creative as you choose. With Elumenated Hair Color
you open up new opportunities for extraordinary color services.
Discover the latest Elumenation Product News.

RELATEREDE PRODUKTER

De rigtige produkter er afgørende for at forbedre og vedligeholde de smukkeste resultater. Vi anbefaler disse relaterede Goldwell produkter.

packshot of three Topchic Zero products with one tube lying in front over white background

TOPCHIC ZERO

CONSCIOUS. PROGRESSIVE. RESPONSIBLE.
 
DET FANTASTISK PLEJENDE, AMMONIAKFRI SUPPLEMENT TIL TOPCHIC.
 

Packshot of three Colorance products with one tube lying in front on white background.

COLORANCE

JO SUNDERE HÅR, JO SMUKKERE OG MERE GLANSFULDE RESULTATER. COLORANCE ER DEN FØRSTE DEMI-PERMANENTE FARVE
MED INTRALIPID TEKNOLOGI, DER REPARERER HÅRET.

 

Packshot of eight Pure Pigments products on black background.

@Pure Pigments

Imagine Color. Now Multiply it.

DE 6 KONCENTREREDE TONER AF @PURE PIGMENTS GIVER ET UNIKT FARVESPIL AF REFLEKSIONER OG GLANS TIL DIN GOLDWELL FARVE.

 

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SYSTEM PRODUKTER

DIN VÆRKTØJSKASSE TIL AT BRINGE DINE KREATIVE FARVEIDÉER TIL LIVE
OG SKABE DINE UNIKKE BEHANDLINGER.

 

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STYLESIGN

DESIGN DIN STYLE.

 

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DUALSENSES

DE FLOTTESTE STYLES STARTER MED SMUKT HÅR.

PROFESSIONELLE LØSNINGER TIL SMUKT HÅR - MED INDBYGGET FARVEBESKYTTELSE.

 


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GOLDWELL EDUCATION PLUS ON YOUTUBE

Continue creating True Color Excellence with Topchic. On this go-to destination, you will find inspiration and information about the new services and learn about upcoming color trends that will fuel your creativity.
 

Laptop which shows the kao salon partner shop.

KAO SALON PARTNER PORTAL

Shop Topchic – developed by color experts for color experts like you, Topchic delivers on every level and elevates your craft.
 

KAO SALON ACADEMIES & VIRTUAL EDUCATION

Visit our Kao Salon Academies or our Virtual Education platforms to discover how Topchic can deliver True Color Excellence.

Find new dimensions of creativity, inspiration, services, and techniques, all at your fingertips.

INTERESTED IN TOPCHIC?

Get in touch with your sales representative today and experience the true foundation of color.

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