COLORANCE

EXPRESS YOURSELF

colorance educationdetail teaser stylist 2017

“FOR ME, COLORANCE IS IDEAL TO EXPRESS MY CLIENT’S MOOD – IT’S QUICK, EASY AND GENTLE.“

Agnes Westerman

Goldwell
Global Master,
 The Netherlands


IN A MOOD FOR A NEW COLOR?

Your client loves to express herself and shows the different facets of her personality.
Feeling happy, dramatic, sexy or playful – however her mood is –
always getting the perfect color results, that’s what she desires.

COLORANCE - ALWAYS YOUR RIGHT CHOICE

No matter what mood your client wants to express
Colorance gives her shiny, healthy looking hair.

Perfectly colors and repairs in one step.


SERVICES AND TECHNIQUES

IN THE MOOD TO TRY SOMETHING NEW?

colorance service teaser pastels 2017

SOFT COLORS - STRONG STATEMENTS

NEW
COLORANCE PASTELS


• Create beautiful, fashionable pastel color effects that show soft,
gradual fading

• Perfectly suited for pre-lightened hair due to
IntraLipid and pH-balanced technology

• Ready to use shades for quick and easy usage

colorance service teaser lowlights 2017

NATURAL BLONDE - FULL OF DIMENSION

NEW & IMPROVED
 COLORANCE LOWLIGHTS


• Create natural looking blonde looks and give back dimension to
over-highlighted hair

• Durable and reliable results due to the established
Integrated Pre-Pigmentation System (IPP System)
for a simple one-step color process

• Ready to use shades in refined color directions for more intuitive
usage


colorance service teaser app 2017

THE GOLDWELL EDUCATION PLUS APP

See the technical heads in 3D! Download, install and activate the app.
Focus the camera on the pages with the augmented app icon
and enjoy the futuristic view of our 3D beauties.


THE BENEFITS FOR YOUR CLIENT

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A PERFECT COLOR RESULT PLUS

• Up to 90 % more shine on virgin hair1

• Up to 30 % softer and smoother hair feel on damaged hair2

• Up to 35 % more gentleness when Topchic is Color Balanced with Colorance3 

1When using Colorance standard or Cover Plus assortment. 2When using Colorance
 standard, compared to bleached hair. 3Compared to balancing the color with
alkaline permanent hair color


CARE & STYLING

colorance service teaser serum 2017

FOR BEAUTIFUL SALON RESULTS AT HOME

Based on her hair needs, you can choose one of the
Dualsenses 6 Effects Serums and send her home with 1 product
that does it all.

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PROFESSIONAL SUPPORT FOR GREAT STYLES

Style your hair with StyleSign products for long-lasting hold,
natural shine and color protection.


SALON MARKETING

colorance service teaser salon 2017

EXPRESS YOUR CLIENT'S MOOD

Benefit from our targeted marketing
support and make your salon the place
to be for demi-permanent color.


SALON EDUCATION

colorance service teaser education 2017

"THE COLORANCE COLLECTION" SEMINAR

Learn more about Colorance with its wide range of
beautiful demi-permanent shades that will help you
to create stunning color results.

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