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South Africa
South Africa (ZA)
English
* Via distributor
Hong Kong
KPSS Hong Kong Ltd.
繁體中文
Mainland China
Shanghai Si Rui Professional Haircare Co. Ltd, China *.
中文(简体)
Singapore
Kao Singapore Pte. Ltd.
Taiwan
KPSS Taiwan Ltd.
Austria
Kao Austria HandelsgesellschaftmbH
Deutsch
Balkan
Dobra Priča Doo, Balkan *
Српски
Belgium
Kao Belgium N.V.
Deutch
French
Czech
Goldwell Cosmetics (CZ) s.r.o.
Čeština
Denmark
Kao Denmark A/S
Finland
Kao Finland Oy
Suomi
France
Lilac Breasted Roller SAS, France *
Français
Germany
Kao Germany GmbH
German
Greece
Hair Care Ltd, Greece *
ελληνικά
Italy
Kao Italy S.p.A.
Italiano
Netherlands
Kao Netherlands B.V.
Dutch
Norway
Kao Norway AS
Poland
JBS Beauty sp. z o.o. sp.k., Poland *
Polski
Spain
Bella Aurora Labs SA, Spain *
Español
Sweden
Kao Sweden AB
Switzerland
Kao Switzerland AG
United Kingdom
KPSS (UK) Limited
Canada
Kao Canada Inc.
USA
Kao USA Inc.
Australia
Kao Australia Pty. Limited
New Zealand
Kao New Zealand Limited
International
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There is a difference between oxidization and reduction.
Oxidization is a chemical reaction or process whereby oxygen atoms or molecules are added to a compound and hydrogen atoms are removed. Typical oxidization processes in a salon are hair color, perm neutraliser or powder lightener.
Reduction is a chemical process or reaction where hydrogen atoms are added to a compound and oxygen atoms or molecules area removed. Typical reduction processes in a salon are perm and straightening products like Straight ‘n Shine.
Neutralisation is a chemical process where two compounds with different pH values reacts to pH 7 thus causing acidic and alkaline products to neutralize each other.
Atoms and molecules are basically neutrally charged as they have an equal amount of electrons and protons. Ions are electrically charged atoms or molecules. This electrical charge happens when atoms have more or less electrons than in neutral condition. Ions with fewer electrons than protons are positively charged and called cations. Ions with more electrons than protons are negatively charged and called anions. Learn more about Chemical Backgrounds here.