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Explore Colorance

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COLORANCE CORE

Colorance isn’t just color — it’s care in every shade. This gentle, ammonia-free demi-permanent color delivers radiant results that last up to 25 washes, while actively repairing the hair structure. Its smart formula improves the hair structure for a visibly healthier look and feel, boosting shine, smoothness, and combability — even on damaged hair.

COLORANCE COVER PLUS

Meet Colorance Cover Plus, the low-commitment hair color that delivers natural grey coverage with added depth and dimension. Its repairing, ammonia-free formula enhances vibrancy while leaving hair shiny and healthy-looking. Perfect for blending greys seamlessly and refreshing tones with radiant, multi-dimensional results — all while keeping hair feeling soft and cared for. 

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COLORANCE GLOSS TONES

Formulated without ammonia, Colorance Gloss Tones is a fast liquid demi that works in just 10 minutes. It provides a visible repair effect, leaving up to 3x more shine (vs. untreated hair) and lasting up to 50% longer (compared to one of the leading competitors). Perfect to refine and enhance pre-treated hair.

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Benefits of using Goldwell Colorance

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COLORS & REPAIRS

Colorance isn’t just color. Formulated without ammonia and powered by IntraLipid Technology, its repairing formula restores the hair’s natural lipids, while delivering rich, radiant tones.

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GENTLE FORMULA

Colorance regenerates up to 70% of lost lipids and improves hair condition. The formula with IntraLipd Technology regenerates the hair while coloring. Vegan* formula with built in metal neutralizer. 
 
*no animal derived ingredients

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LOW COMMITMENT, HIGH IMPACT

Change without the commitment. This demi permanent hair color lasts up to 25 washes, making it perfect for toning, refreshing, or testing out a new look.

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COOL TONES THAT STAY COOL

Thanks to our formulas with Cool Protect® Technology, Cool Blondes and Cool Browns stay true longer with up to 80% color stability. Say goodbye to unwanted warmth, and hello to lasting cool brilliance.

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VERSATILE FOR EVERY SERVICE

From grey blending (up to 75%) to toning and shine-boosting, Colorance is the go-to demi permanent hair color for endless possibilities. Works on all hair types, textures, and tones.

PRODUCT INNOVATION

Breakthrough Technology

IntraLipid Technology

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The pH balanced formula with IntraLipid not only protects the hair but even repairs the hair structure by replenishing lost lipids in the hair. 

TRENDING NOW

Explore stunning transformations and expert color results created with Goldwell.

Color that works as hard as you do

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COLOR MADE EASY WITH THE GOLDWELL DEPOT CAN SYSTEM

Say goodbye to messy mixing and wasted product. The innovative Goldwell Depot Can System is designed for simplicity, precision, and professional performance. Pre-filled, airtight hair color cans pair seamlessly with dedicated tools for quick, clean, and measured dispensing — right down to the last drop.
This efficient depot can system keeps your salon organized, speeds up application, and ensures consistent, high-quality results without oxidation. With recyclable cans and a natural propellant, it’s an eco-conscious choice that doesn’t compromise on performance.
Color smarter. Level up your color.

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RICH TONES. GLOSSY HUES. DAZZLING SHINE.

With our ammonia-free, demi-permanent hair color, color and repair in one step to create rich tones, glossy hues, and healthy-looking shine while being kind to hair. Add instant brilliance in just 10 minutes with Colorance Gloss Tones for more shine, smoother strands, and low-commitment color. For added covering power, choose Colorance Plus for natural-looking grey coverage and dazzling multi-shine reflections. Easy to formulate, mix, and apply, Colorance is your go-to for refreshing color, subtle grey blending, glazing, and toning with feel-good results on every hair type.

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INFINITE COLOR POSSIBILITIES

DISCOVER OUR SHADES

TESTIMONIAL

Straight from the salon chair

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SALOME DE WET

Global Color Collective Member

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I LOVE THAT IT IS SUPER QUICK AND EASY TO APPLY, AND IT MAKES THE HAIR EXCEPTIONALLY SHINY - SO YOU CAN UPSELL ANY CLIENT TO DO A GLOSSING SERVICE.

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NEIL BARTON

Goldwell Global Artist

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COLORANCE IS ONE OF MY FAVORITE PRODUCTS IN THE WHOLE WORLD. I REALLY LIKE HOW IT LOOKS AND FEELS IN THE HAIR.

Ultimate Color Results

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  • Before

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  • After

Colorance

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