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Goldwell Service Cycle

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5 Steps to perfection

It’s all about a great service experience in your salon and beyond…

Turn every salon visit into an exceptional experience – with an individual consultation, the latest techniques and high-performing professional products developed to best support your hair expertise.

Walk through the Service Cycle.

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1. CONSULTATION

YOUR KEY TO SUCCESS.

Goldwell Color Card and Color Tableau

Elumen Color Card, Elumen Play Color Card

@Pure Pigments Consultation Tool

Consultation Sheet

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2. PREPARATION

FOR CUSTOMIZED COLOR RESULTS.

Elumen Prepare (only for Elumen, not for
Elumen Play)

Structure Equalizer

@Pure Pigments

Thickener

BondPro+

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3. APPLICATION

CREATIVE TECHNIQUES AND CLASSIC APPLICATION.

Topchic, Nectaya, Elumen, Elumen Play, Colorance, LightDimensions Soft Color, SilkLift, Brightener and Oxycur Platin

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4. POST-CARE & STYLING

CONFIDENCE FOR OPTIMAL DURABILITY OF YOUR COLOR RESULTS.

Kerasilk

Elumen Color Care

Dualsenses

StyleSign

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5. MAINTENANCE

CUSTOMIZED HOME CARE, STYLING AND REFRESHING PRODUCTS.

Kerasilk

Elumen Color Care

Dualsenses & StyleSign

pH 6.8, Soft Color, Color Styling Mousse

EASY-TO-USE COLOR WITH INTUITIVE SYSTEM

All shades for Goldwell color products are aligned. No matter which Goldwell brands you combine, you are assured the same results.

NUMBERING AND LETTER SYSTEM

Easy orientation within the levels and the color reflects/directions

Choose the right shades and combine the different color brands for customized in-salon services: Topchic, Nectaya, Colorance, LightDimensions Soft Color, Color Styling Mousse and (with some differences) Elumen

Help your client to maintain the color results at home: LightDimensions Soft Color, Color Styling Mousse, Colorance pH 6.8

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Unique Depot Can System

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Confident measuring and mixing

Allows clean dispensing and exact dosing

Reseals and prevents oxidation of the color mass

Allows simple, accurate and economical usage

Supports professional color services

GOLDWELL COLOR SERVICES

Discover the Goldwell Color Services.

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COLOR BALANCING

For regrowth coloring with optimal color refreshing on mid length and ends with gentle hair protection
Combine Topchic or Nectaya for the regrowth with Colorance or Elumen for mid-length and ends

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COLOR CORRECTION

To counteract unwanted tones
Pre-pigmentation to enable perfect results when it comes to corrective coloring from light to darker

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LOWLIGHTS

Create natural blonde looks and give back dimension to over-highlighted hair with a one-step color process
Use Colorance Cover Plus Lowlights (3 ready-to-mix shades) to create natural blonde looks and give back dimension to over-highlighted hair with a one-step color process

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COLOR TONING

Subtle pigmentation and color glazing for blondes in just 5 min
Use Colorance Express Toning after Topchic HiBlondes Control, Lightdimensions SilkLift or LightDimensions Oxycur services

Power Toning Service

POWER TONING SERVICE

Combine @Pure Pigments with the LightDimensions Brightener Natural for beautiful blonde results

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CREATIVE FREEHAND TECHNIQUES

For unlimited freehand techniques with customized color consistency use Thickener with all Goldwell Color Brands (except Elumen!)
Add the Elumen Thickener to any Elumen formula to create the perfect viscosity for your service.

BACK TO GOLDWELL PORTFOLIO

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