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KPSS Hong Kong Ltd.
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Shanghai Si Rui Professional Haircare Co. Ltd, China *.
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Kao Singapore Pte. Ltd.
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KPSS Taiwan Ltd.
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Kao Austria HandelsgesellschaftmbH
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Dobra Priča Doo, Balkan *
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Kao Belgium N.V.
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Goldwell Cosmetics (CZ) s.r.o.
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Kao Denmark A/S
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Lilac Breasted Roller SAS, France *
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Kao Germany GmbH
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Hair Care Ltd, Greece *
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Kao Italy S.p.A.
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Kao Netherlands B.V.
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Kao Norway AS
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JBS Beauty sp. z o.o. sp.k., Poland *
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Bella Aurora Labs SA, Spain *
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Kao Sweden AB
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Kao Switzerland AG
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KPSS (UK) Limited
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Kao Canada Inc.
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Kao USA Inc.
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Kao Australia Pty. Limited
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Kao New Zealand Limited
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COLOR ZOOM ‘19
REMIX BREAK FREE Escape your reality and have some fun. Mix pop with punk. Shake it up. DARE. CLASH. REBEL. Hair is your form of expression. Go for bold colors, sharp contours and strong contrasts. CREATE THE FUTURE AS YOU SEE IT – IT‘S TIME TO R EMIX YOUR REALITY.
#REMIXREALITYThe colors for the new season are energetic and fresh.Bold and vivacious brights have a motivating and uplifting effect.Strong primaries are tweaked with expressive colorsfor freshness and are set side by side for an anarchic clash of color. The color story is both delicate and strong,with tones that are all about happiness. LET‘S CLASH!
The color compositions echo the primary colors of Energy Yellow, Illusion Blueand Atomic Red, creating amazing color effects.
Explore the Optical Pop Effect – bright colors with a Pop art influence.The Color Zoom Creative Team designed bold color statements:clashing colors and color dualities for high contrast, creating a new energy.Graphic colors are harmoniously juxtaposed. Shimmers and reflections bring out rich indulgences.
The cuts are all reinvented classics – familiar shapes that have been reworkedand remixed. The shapes are bold and graphic, outlined with sharp contours.
The styling is all about graphic minimalism – sharp contours with a veryminimalistic feel. Eye-catching finishes convey a positive energy.
LIQUID SHINE
Strong colors with high gloss brilliance.
BOLD COLORS
Bright colors create an optical pop.
ENERGETIC ESCAPISM
Lively tones and punk quirks spice up reality.
REWORKED & REMIXED
A mash-up of past, present and future.
GRAPHIC MINIMALISM
Bold colors, sharply outlined.
COLOR CLASH
A color mismatch for a powerful look.
START THE REMIX Learn more about bold colors, sharp contours and strong contrasts of the Color Zoom Collection ’19.