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South Africa (ZA)
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* Via distributor
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KPSS Hong Kong Ltd.
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Shanghai Si Rui Professional Haircare Co. Ltd, China *.
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Kao Singapore Pte. Ltd.
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KPSS Taiwan Ltd.
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Kao Austria HandelsgesellschaftmbH
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Dobra Priča Doo, Balkan *
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Kao Belgium N.V.
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Goldwell Cosmetics (CZ) s.r.o.
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Kao Denmark A/S
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Kao Finland Oy
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Lilac Breasted Roller SAS, France *
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Kao Germany GmbH
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Hair Care Ltd, Greece *
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Kao Italy S.p.A.
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Kao Netherlands B.V.
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Kao Norway AS
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JBS Beauty sp. z o.o. sp.k., Poland *
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Bella Aurora Labs SA, Spain *
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Kao Sweden AB
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Kao Switzerland AG
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KPSS (UK) Limited
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Kao Canada Inc.
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Kao USA Inc.
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Kao Australia Pty. Limited
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Kao New Zealand Limited
International
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TOPCHIC
THE ICON OF COLOR CONFIDENCE
Ready to revolutionize your hair color game? Meet Topchic, the iconic professional color system that’s defined salon excellence for decades. Known for its groundbreaking “color in a can” technology - and also available in a classic tube - Topchic delivers bold, beautiful results with absolute precision. From fiery reds to radiant blondes and timeless naturals, Topchic’s expansive shade family has you (and your greys) totally covered. With up to 100% grey coverage, the smart Depot Can System for clean, consistent application, and formulas backed by decades of color science, Topchic isn’t just color - it’s confidence, bottled and legendary.
MAKE EVERY SHADE UNFORGETTABLE.
COLOR ICON120+ SHADES
PERFORMANCE YOU CAN TRUST
Topchic delivers vibrant, long-lasting hair color that stays fresh and bold wash after wash. This permanent hair color is built for durability, giving you rich color with lasting brilliance.
INTELLIGENT TECHNOLOGY
The formula with Coenzyme- and Equalizer System 2.0-Technology prevents hair from damage by neutralizing free radicals and creates even hair color results every time. Topchic is also formulated with built in metal neutralizer.
LIMITLESS COLOR CREATIVITY
Choose from over 120* (*varies by country) shades, from timeless naturals to bold fashion shades. Easy to use permanent hair color that comes in a can and/or a tube, Topchic lets you create every look with ease and style.
HEALTHY-LOOKING HAIR
The formula with caring ingredients protects the hair during coloration and intelligently prevent hair damage. You get brilliant shine and great hair integrity with every permanent hair color service, just gorgeous results.
PERFECT COLOR BALANCING WITH COLORANCE
Topchic’s color portfolio is matched with Colorance, giving stylists the tools to create flawless, balanced results. This seamless combo allows for precise color correction and beautifully blended, natural-looking finishes.
FLAWLESS GREY COVERAGE
Topchic offers up to 100% grey hair coverage and beautiful, even color results from regrowth to ends.
PRODUCT INNOVATION
The Equalizer System 2.0 combines the Equalizer Polymer with cuticle smoothing agents for a more even distribution and penetration of the color. Intelligently equalizes structural differences, obtaining excellent evenness from regrowth to ends.
During the oxidation process free radicals are formed, compromising the hair structure. The Coenzyme Technology protects the hair during coloration and intelligently prevents hair damage by neutralizing free radicals. For extraordinary, brilliant color tonality, gentleness and durability.
With IntraLipid and BondPro+1 Technology for maximum hair protection during the coloring process or color service.
1Included in Goldwell System Developer Lotion.
Dyes within the formula provide natural-looking, even color results with up to 100% grey coverage.
Say goodbye to messy mixing and wasted product. The innovative Goldwell Depot Can System is designed for simplicity, precision, and professional performance. Pre-filled, airtight hair color cans pair seamlessly with dedicated tools for quick, clean, and measured dispensing — right down to the last drop. This efficient depot can system keeps your salon organized, speeds up application, and ensures consistent, high-quality results without oxidation. With recyclable cans and a natural propellant, it’s an eco-conscious choice that doesn’t compromise on performance. Color smarter. Level up your color.
Topchic celebrates 50+ years of trusted, high-performance permanent color. A true icon in professional salon color, it delivers vibrant results, flawless coverage, and expert reliability. The Iconic Color that Changed the Game.Rooted in heritage, built for today. Raising the bar in salons since 1974.
INFINITE COLOR POSSIBILITIES
TESTIMONIAL
STACEY SMOKER
Global Color Collective Member
TOPCHIC HAS BEEN PART OF THE HEARTBEAT OF OUR INDUSTRY FOR OVER 50 YEARS — AND FOR GOOD REASON.
It’s the kind of color you can trust, the one generations of stylists have relied on for beautiful, consistent results. For me, it’s the perfect blend of heritage and innovation: a formula that’s proven itself decade after decade, yet continues to deliver exactly what today’s clients want. There’s something incredibly powerful about creating with a product that’s shaped our craft and still leads the way forward.
KYLIE BUSSING
TOPCHIC GIVES ME THE CREATIVE FREEDOM TO MAKE EXACTLY WHAT I IMAGINE COME TO LIFE; SEAMLESS COVERAGE, GORGEOUS SHINE, AND TONES THAT ARE ALWAYS SPOT ON.
When I layer in @Pure Pigments it’s completely bespoke. No two formulas are alike because no two clients are alike. That personal touch builds so much trust and my clients love knowing their color is truly one of a kind.