Select your location:
South Africa
South Africa (ZA)
English
* Via distributor
Hong Kong
KPSS Hong Kong Ltd.
繁體中文
Mainland China
Shanghai Si Rui Professional Haircare Co. Ltd, China *.
中文（简体）
Singapore
Kao Singapore Pte. Ltd.
Taiwan
KPSS Taiwan Ltd.
Austria
Kao Austria HandelsgesellschaftmbH
Deutsch
Balkan
Dobra Priča Doo, Balkan *
Српски
Belgium
Kao Belgium N.V.
Deutch
French
Czech
Goldwell Cosmetics (CZ) s.r.o.
Čeština
Denmark
Kao Denmark A/S
Finland
Kao Finland Oy
Suomi
France
Lilac Breasted Roller SAS, France *
Français
Germany
Kao Germany GmbH
German
Greece
Hair Care Ltd, Greece *
ελληνικά
Italy
Kao Italy S.p.A.
Italiano
Netherlands
Kao Netherlands B.V.
Dutch
Norway
Kao Norway AS
Poland
JBS Beauty sp. z o.o. sp.k., Poland *
Polski
Spain
Bella Aurora Labs SA, Spain *
Español
Sweden
Kao Sweden AB
Switzerland
Kao Switzerland AG
United Kingdom
KPSS (UK) Limited
Canada
Kao Canada Inc.
USA
Kao USA Inc.
Australia
Kao Australia Pty. Limited
New Zealand
Kao New Zealand Limited
International
Become a partner
Contact Us
TRUE COLOR EXCELLENCE Topchic has stood the test of time with over 50 years of heritage in color performance and artistry. Developed by color experts for color experts like you, it delivers on every level and elevates your craft.
1974 saw the birth of an icon and a legacy of true color excellence built on commitment to give stylists an easy-to-use, reliable, and high-performance color assortment. From innovations such as the Depot Can System and @Elumenated Technology to new services, new shades and ammonia-free alternatives, Topchic has always provided the market with new ways to create stunningly unique colors with brilliant shine while protecting hair health. It continues on this path today while also prioritizing safeguarding the environment.
PERFECT PERFORMANCE
Topchic offers a comprehensive portfolio of permanent hair colors that strives for excellence in every aspect. And with over 120 shades the possibilities for unique color results are endless. GREY COVERAGE Topchic has best-in-class performance, with up to 100% opaque grey coverage, and is reliable in all dimensions. HAIR CONDITION The perfect balance of high-end color performance, hair integrity, and ammonia level. COLOR-BALANCING Perfectly matched shade portfolio with Colorance for the perfect color-balancing performance. TECHNOLOGY Leading edge technologies with 60+ patents1 to ensure best-in-class performance. 1 since launch in 1974, lieftime of most patents has expired
Goldwell developed a unique depot can system designed to improve clean dispensing with exact dosing while mimimizing waste. This innovative, airtight system also reseals after use to prevent color oxidation and boasts a shelf life of up to 3 years.
The color bowl for the depot can system comes with optimum handling and easy cleaning for perfect convenience.
Creamy-smooth consistency for the ideal spreadability and perfect adherence of color to the hair. Bottle shape for ideal handling, optimal squeezing and perfect compatibility with the depot can system.
PERFECTLY TAILORED TO INDIVIDUAL NEEDS Topchic’s segmentation is as easy and clear as ever – to provide distinctive beauty for individual client needs.
ONE SHADE HAS MUCH MORE POSSIBILITIES THAN ONE SINGLE LOOK
Discover Goldwell´s new SunDipped shades, inspired by the symphony of light and shadow. For natural cool color results.
100% grey coverage with complete variety
Luxurious warm and clear cool blondes
Rich warm browns and elegant cool browns
Vibrant warm reds and cool energy reds
• Topchic HiBlondes Control • Topchic Neutralights
Dyes within the formula provide natural-looking, even color results with up to 100% grey coverage.
With IntraLipid and BondPro+ Technology for maximum hair protection during the coloring process or color service.
Get as creative as you choose. With Elumenated Hair Color you open up new opportunities for extraordinary color services. Discover the latest Elumenation Product News.
The right products are essential to enhance and maintain the most beautiful results. We recommend these complementing Goldwell products.
CONSCIOUS. PROGRESSIVE. RESPONSIBLE. THE INCREDIBLY CARING, AMMONIA-FREE ADDITION TO TOPCHIC.
With Colorance, Goldwell offers a full portfolio that gives you everything you need to create shiny, healthy-looking and vibrant color for everyone.
Imagine Color. Now Multiply it.
The eight concentrated tones of @Pure Pigments add a unique play of color reflections and shine to your Goldwell color.
Your toolbox to bring your creative color ideas to life and design your unique services.
Instant care for beautiful results you can see and feel – for every hair type.
Continue creating True Color Excellence with Topchic. On this go-to destination, you will find inspiration and information about the new services and learn about upcoming color trends that will fuel your creativity.
Shop Topchic – developed by color experts for color experts like you, Topchic delivers on every level and elevates your craft.
Visit our Kao Salon Academies or our Virtual Education platforms to discover how Topchic can deliver True Color Excellence. Find new dimensions of creativity, inspiration, services, and techniques, all at your fingertips.
Get in touch with your sales representative today and experience the true foundation of color.