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WE THINK STYLIST

We hear you. We understand that partnership is more than great products.  

So let’s start a new conversation – a conversation about you – with the ultimate goal of creating true partnership. After all, that’s the essence of the new Goldwell brand – a brand in transformation, guided by our global team of passionate stylists. Now more than ever, everything we do will be dedicated to you and your success.

A woman whose face is covered by flowing, red hair

WE THINK STYLIST

We embrace your passion for beautiful hair.
It's what drives us forward.

GW-MB-GOGOLDWELL-Brand-M-Teaser

GO GOLDWELL
why goldwell is always THE BEST CHOICE

The latest innovations in combination with the best educated stylists, Goldwell offers salon exclusive products and innovative services that guarantee stunning hair and outstanding looks.
 

2023 goldwell product range

IT’S WAY BEYOND PRODUCTS

Stylist-exclusive products for professional needs.

A full portfolio for stunning results. Innovative tools for superior agility. Technical advances that streamline your work. Service concepts that make your salon clients happy.

600 teaser history

HISTORY

The partner for hairdressers since more than 50 years.

Following his vision to build a company that exclusively focuses on hairdressers as business partners Erich Dotter develops the first Goldwell product: Goldwell Ideal.

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