TRUE COLOR EXCELLENCE
Topchic consistently delivers intense colors, excellent evenness, ultimate durability and superior coverage. It stands for true color excellence and is as unique as you – and your color results.
EVERY STYLIST. EVERY CLIENT. EVERY SERVICE.
It's the easiest and most versatile demi-permanent color on the market and can be used to create anything from soft hues to strong statements.
@Pure Pigments marks a revolution in Goldwell hair color.
High-definition direct dye additives that elevate hair color with
unprecedented vibrancy and brilliance.
Elevate your color services with powerful dyes that open up
infinite new possibilities.